Training: Twitter for Business Users


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Twitter Training with Angie

1. Twitter Presence

  • Define clear Twitter strategy and specific goals (benefits)
  • Confirm primary target audience
  • Tweak or add winning bio, with at least one keyword or phrase in mind
  • How to tweet, from tactics to tone
  • Twitter terms and etiquette


2.  Build Target Community

  • Determine if the follower search – general or geo-targeted
  • Twitter search tools identified to use to build target follower base
  • Other avenues to increase Twitter exposure with target audience
  • Review targeted Twitter lists from thought leaders and add to followers base


3.  Monitor & Manage Twitter Community

  • Establish regular Twitter habits – Tweet plan
  • Set up social media management console
  • Set up and categorize Twitter audience using Twitter lists
  • Vet new followers
  • Monitor keyword conversations related to brand and industry keywords
  • Best Tweet times
  • Monitor hashtags


4.  Engage Community

  • Recommend following industry blogs in  RSS reader
  • Suggest Google Docs setup, Google Alerts and TweetBeep to share and brainstorm content ideas for Twitter
  • Content strategy  (blog posts, news updates, product information, events, pictures, etc.)


You will be contacted directly by Angie after you place your order.


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About Karin Khuhro

Karin Khuhro is a Digital Marketing Strategist, Speaker and Copywriter. As the owner of Strategy E-ssentials she works with other savvy marketers, digital specialists and business leaders to bring knowledge, know-how and solutions to small and medium sized businesses. Connect with Karin on Google+ or Linkedin.